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Brochure, flyer, fact-sheetBlackberry Growers Association of Alta Campana
Learning note
2024Also available in:
No results found.The Blackberry Growers Association of Alta Campana (ASOMORALCA) has successfully entered national and international blackberry markets, achieving significant growth through a structured approach to production and sales. Members produce independently but adhere to strict buyer guidelines and benefit from support institutions like the Ministry of Agriculture and Rural Development. These collaborations have provided resources for capital formation, training, and technical assistance. Additionally, agreements with large companies, such as Postobón, have mitigated market volatility by securing consistent demand and stable prices for their products.Education and technical assistance have been central to ASOMORALCA’s success. With support from organizations like the Horticultural Association of Colombia (ASOHOFRUCOL) and the local government, the association has strengthened members’ associative and productive capacities. Formal agreements with major buyers have replaced exploitative commercial practices, ensuring fair prices and predictable revenue streams. These advancements have prompted improvements in internal management, transitioning from manual processes to professional systems, enhancing financial transparency and operational efficiency.ASOMORALCA also prioritizes member welfare through services like mandatory and voluntary savings, an input store, and cash loans. These benefits foster member loyalty and improve quality of life, reflecting the association’s holistic approach to community empowerment. By integrating technical knowledge, institutional support, and ethical practices, ASOMORALCA offers a model for sustainable agricultural development and rural economic stability. -
Book (stand-alone)Belén de Umbría Blackberry Producers' Association
Systematization of experiences
2024Also available in:
No results found.Belén de Umbría Blackberry Producers' Association has been operating in the Municipality of Belén de Umbría since 2006. It is an association of small blackberry farmers who from the outset – with 20 members who did not own land – sold approximately 38 400 kg of fruit per year for USD 18 100. Presently (2021) the association is made up of 40 producers (six of them women) and has increased its sales to 161 323 kg per year, which translates into income from sales of over USD 90 340. This is to say that in 15 years, they have quadrupled sales. One of the keys to their development has been the establishment of a commercial relationship with an agribusiness company, Postobón, since 2009. This has provided them with a certain degree of certainty as to sales, given that demand has been constant, prices have been agreed on, and the terms are complied with through payments in the established timeframes. Worth noting in this brief description is the fact that ASMOBEL has a sound associative and business trajectory. Thanks to its important role in the municipality, the association has received support from various entities, such as the financing of a cold room, and ultra-freeze machines, and is presently in the process of purchasing a 168-hectare farm for the association. -
Brochure, flyer, fact-sheetBelén de Umbría Lulo producers’ association
Learning Note
2024Also available in:
No results found.Based on the information collected and the analysis done, ASLUBEL’s experience allows reflecting on certain important characteristics of the company’s trajectory. Besides explainingits achievements, the information provides learning and relevant lessons for various actors that in different ways cooperate in benefit of sustainable participation of small rural companies in numerous value chains, particularly for leaders of producer organizations, and teams responsible for the cycles of design, implementation and evaluation of public policies, as well as private sector actors.
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