Social communication in nutrition: a methodology for intervention

Author: Michel Andrien
Development Support Communication Branch Information Division
Nutrition Programmes Service Food Policy and Nutrition Division
Year: 1994

TABLE OF CONTENTS

Preface

Part I: Overview

Chapter 1: Introduction

Chapter 2: Planning an intervention in social communication in nutrition

Part II: Conceptualization

Chapter 3: Defining the nutrition problems (Phase 1 - Conceptualization)

Chapter 4: The causes of the nutritional problems

Chapter 5: Establishing the educational framework

Part III: Formulation

Chapter 6: Setting objectives

Chapter 7: Designing the messages

Chapter 8: Choice of media and multimedia combination

Part IV: Implementation

Chapter 9: Producing the communication support materials

Chapter 10: Training the change agents

Chapter 11: Executing the communication intervention

Part V: Evaluation

Chapter 12: Evaluation

Bibliography

Glossary

 

 

The designations employed and the presentation of material in this publication do not imply the expression of any opinion whatsoever on the part of the Food and Agriculture Organization of the United Nations concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries.

 

Cover design, illustrations, graphics and Jay-out by Studio Dickerson, Rome

 

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying or otherwise, without the prior permission of the copyright owner. Applications for such permission, with a statement of the purpose and extent of the reproduction, should be addressed to the Director, Publications Division, Food and Agriculture Organization of the United Nations, Viale delle Terme di Caracalla, 00100 Rome, Italy.

© FAO 1994