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Seed Marketing








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    Book (stand-alone)
    Seeds Toolkit - Module 5
    Seed Marketing
    2018
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    This toolkit – made available in English, French and Spanish – will be promoted as practical guidance to assist in the implementation of the national seed strategies. It will provide a number of practical capacity building tools for essential stages of the seed value chain and targeted primarily at seed sector practitioners who will participate in special training workshops to acquire pertinent technical knowledge and will be expected in return to create a multiplier effect through further follow-up FFS trainings down to the level of seed traders and farmers. In doing so, the toolkit will be used as guidance for conducting country-led workshops and other training activities aimed at strengthening quality seed delivery systems and seed regulatory mechanisms in selected countries. The development of capacity in the production of high quality seeds, the seed replacement rates, true seed cost and realistic seed pricing mechanisms as well as the role of different stakeholders are of critical importance in the process of the formulation of national seed policies, which is one of the core areas of FAO’s delivery at the national level.
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    Book (stand-alone)
    Cereal seed technology. A manual of cereal seed production, quality control, and distribution 1975
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    The present manual endeavours to specify the essential functions of a seed industry and their logical sequence in terms of national seed programmes. This volume attempts to provide a world-wide review of the principles and objectives, organization, and methods of cereal seed production, quality control, and distribution. Itdiscusses the latest findings on cereal seed and pays particular attention to the situation in developing countries. It is designed primarily for those involved in cereal seed production and utilization, including plant breeders, seed growers, processors, quality control officers, · dealers, and exten sion agents; it will also be of value to agricultural studenls.

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