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Community-based tree and forest product enterprises: market analysis and development, booklet C

Assess the existing situation







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    Book (stand-alone)
    Community-based tree and forest product enterprises: market analysis and development, booklet F
    Designing tree, forest and home garden product enterprises
    2003
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    This case study illustrates the use of the MA&D methodology to identify products and to develop viable tree, forest and home garden product enterprises at community level in Viet Nam without degrading the forest resource base and the environment. It provides examples of the methods and tools used by the facilitating team.
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    Book (stand-alone)
    Community-based tree and forest product enterprises: market analysis and development, booklet E
    Plan enterprises for sustainable development
    2003
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    In Phase 3, the facilitator will work with the future entrepreneurs to develop a plan for the growth of the enterprise, develop strategies for each of the four areas of enterprise development, and draw up action plans to prepare the way for implementation. This will involve defining the mission, goals and objectives of the enterprise, assessing its profitability, and determining capital start-up needs. The enterprise development plan will be used to obtain financing. Guidelines are presented for the development of market strategies and preparation of an enterprise development plan.
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    Book (stand-alone)
    Community-based tree and forest product enterprises: market analysis and development, booklet D
    Identify products, markets and means of marketing
    2003
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    The aim of Phase 2 is to select the most promising products and gather information for their further development, identifying potential markets and means of marketing. At the end of this phase, interest groups will be formed to further develop each of the selected products, and a team will be formed to undertake Phase 3.

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