Year of publication 2001

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Author Forest Products Division

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Product type Book (stand-alone)

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Edition 1

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Synopsis (short abstract) An understanding of important markets, their requirements, the competitive products and the potential in these markets is essential for business success. Information on the conditions, inter-relationships and main characteristics of markets is essential for a wide range of organizations and individuals connected with the forestry sector - from growers to traders. The information is important for identifying opportunities, developing policies and strategies, and for developing institutional and i nfrastructural conditions under which marketing of forest products can take place most successfully. In addition to those actively engaged in trade, this information and understanding is important for governments who may wish to encourage their own country's industries - or where they may be providing assistance to other countries through their aid programmes. Amongst other things, an effective trade gives value to the resource and in so-doing provides an incentive for ensuring the resource is w ell-managed and thus ensuring the long-term viability of the tropical forests.

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Language English

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