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Brochure, flyer, fact-sheetNational Agricultural Association of Banana Producers of Belén de Umbria
Learning note
2024Also available in:
No results found.This document highlights the journey of the National Agricultural Association of Banana Producers of Belén de Umbría (ASPLABEL) in Colombia, emphasizing its evolution in banana production and value chain integration. Initially supported by national programs such as Rural Opportunities (OR, or Oportunidades Rurales) and Productive Alliances (AP, Alianzas Productivas), ASPLABEL transitioned from individual farming to a structured association model. This shift enabled its members to meet the quality and volume requirements of industrial buyers such as Pepsico, bringing economic stability and recognition to the association.ASPLABEL’s success is rooted in its ability to adapt to market demands by diversifying its operations. The establishment of a banana peeling plant and adherence to strict quality standards have allowed it to meet Pepsico's requirements consistently. Partnerships with the National Learning Service (SENA, or Servicio Nacional de Aprendizaje), the Horticultural Association of Colombia (ASOHOFRUCOL or Asociación Hortifrutícola de Colombia), and the Municipal Agricultural-livestock Breeding Technical Assistance Unit (UMATA or Unidad Municipal de Asistencia Técnica Agropecuaria) have provided essential technical assistance and training, strengthening the association’s operational capabilities.By prioritizing product quality, market integration, and professional management, ASPLABEL serves as a model for small agricultural organizations seeking to overcome market uncertainties. Its experience demonstrates the importance of strategic partnerships, technical training, and collective organization in achieving sustainable growth and economic resilience for rural farmers. -
Brochure, flyer, fact-sheetBelén de Umbría Blackberry Producers' Association
Learning note
2024Also available in:
No results found.This document reviews the growth and development of the Belén de Umbría Blackberry Producers Association (ASMOBEL) in Colombia, emphasizing its adaptation to the challenges faced by small-scale farmers. Initially supported by public and private sector partnerships, ASMOBEL developed a robust model for blackberry production, overcoming dependency on coffee cultivation and establishing stability through diversified income sources. The association's collaboration with entities like Postobón secured reliable, long-term sales agreements for its members, providing stability and fair pricing.ASMOBEL has strengthened its internal management by implementing accounting systems and forming steering committees for fund management, supported by rural development programs. This progress allowed the association to handle projects and finances more efficiently, enhancing transparency and member confidence in the organization’s leadership. Consistent technical assistance and capacity-building efforts have been essential to sustaining these management improvements.The association’s success highlights the importance of external support and continuous training. ASMOBEL’s partnership with organizations such as the National Coffee Growers Federation, SENA, and ASOHOFRUCOL has enabled it to build resilience and drive economic opportunities for local producers. ASMOBEL now stands as a model for small agricultural organizations, showing how structured support and effective management can open new market opportunities for rural communities. -
Brochure, flyer, fact-sheetBelén de Umbría Lulo producers’ association
Learning Note
2024Also available in:
No results found.Based on the information collected and the analysis done, ASLUBEL’s experience allows reflecting on certain important characteristics of the company’s trajectory. Besides explainingits achievements, the information provides learning and relevant lessons for various actors that in different ways cooperate in benefit of sustainable participation of small rural companies in numerous value chains, particularly for leaders of producer organizations, and teams responsible for the cycles of design, implementation and evaluation of public policies, as well as private sector actors.
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